Spin to Win Sweepstakes and Slots

Game Intro: A Live-Ops Success
Spin to Win Sweepstakes and Slots is a solid mobile casino game. Over the years it attracted tens-of-millions of downloads, but though it had a large number of active players it was no longer profitable for its owner.
LTV Games brought on Double Coconut to manage live operations and turn the game's fortune around.
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Timing
We took several months to make the major product changes with the First Time Experience and infrastructure. We now continue to run the game successfully.
Team Composition
  • Client Partner
  • Product Manager
  • UX Designer
  • Senior UI Artist
  • Dev-Ops Specialist
  • Customer Support Specialist
  • Android Engineer (Kotlin)
  • iOS Engineer (Swift)
  • Senior Back End Engineer
  • QA Analyst
Our Contribution
The Problem
We had some high level goals:
  • Make the game profitable!
  • Make sure to keep the app legally compliant as a sweeptakes game -- steering clear of gambling regulations
  • Keeping the app store ratings high -- above 4.4 stars
Our Solution
Double Coconut worked hard, took some chances, and achieved the desired goals.
Lowered the Budget: Our engineers and operations staff in Eastern Europe took over at much lower cost, without sacrificing quality.
Streamlined Hosting: We found a way to run the game in a much more efficient manner atop AWS Cloud Servers.
Rework the First Time Experience: We made the onboarding much cleaner and more appealing, increasing day-one retention by over 10%.
Better Offers: We created special subscription bundles tied into bi-weekly and seasonal sweepstakes prizes, making the game fresh and always having a reason to buy in, if desired.